Save Free TV
One of Britain's fairest universal services. Let's not be the generation that gives it up.
Why free terrestrial TV matters
Free TV brings people together. It is how families gather to watch the news, the football and the shows that everyone is talking about, whatever their age, income or background. It is one of Britain's few truly universal services, free at the point of use and open to everyone.
90% say it's important free TV stays available to everyone through an aerial, including 73% who say it's very important
4 in 5 would be angry at the Government for switching off free TV and Freeview
70% say a government that did this would be out of touch with ordinary people
29% couldn't afford the broadband they'd need to reliably stream big live events
Source: Strand Partners poll of 12,144 adults across 120 marginal constituencies, June 2026
The Government is deciding whether to switch off terrestrial TV in 2034, or protect it until 2044. A rushed 2034 switch-off risks cutting off millions of households who rely on terrestrial TV as their only way of watching, including many of the most vulnerable people in society.
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Millions still rely on terrestrial TV (Freeview) because it is simple, universal and free at the point of use. For decades, people have been able to buy a television, plug it in, and watch the news, the football, the soaps and the programmes that bring us together, without needing an expensive broadband contract.
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There is a better choice: a fully costed, deliverable plan to keep terrestrial TV going until 2044, giving the country time to get the transition right for everyone. Choose 2044, not 2034.